Ever wonder what makes businesses stand out on the Search Engine Ranking Page (SERP)? The answer is the power of Cost-Per-Click marketing which charges businesses a certain amount every time a user clicks on a particular keyword. The cost of a click ranges from pennies to dollars, depending on the trends and industry.
Businesses invest in high CPC keywords as they know that the users searching for these keywords are often in the advanced stage of the buying cycle. This blog is all about the keywords that cost up to $1000 and also includes the list of the most expensive CPC keywords.
$1000 are the search terms for which businesses are willing to pay a staggering $1000 for every click on their ad.
These keywords are typically associated with high-ticket services or products like legal services, financial advice, or medical consultations. The high purchase intent and high competition for these keywords make the cost up, but they are worth investing in as the potential return on investment is substantial, if the right keyword is targeted.
The first and most expensive CPC niche is insurance. This industry offers the highest ROI because of the significant profit margins, urgency, and upselling and cross-selling opportunities. The insurance niche tops the list of most expensive CPC niches with an average CPC of $19.87 and a monthly search volume of 398K.
Loans and mortgages are other expensive CPC niches because of the high competition and probability of nurtured leads. Due to the high search volume for words like “personal loan,” “home mortgages,” and “student loan,” the average CPC ranges between $44.28 and $47.12.
The legal operations are likely to generate substantial revenue, so the bidding cost for relevant legal keywords is quite high. Legal keywords like “NAACP legal defence fund” have CPC costing up to $277.34 with 1300 monthly search volume, and “mesothelioma attorney specialized” with approx CPC of $1000 depicts that lawyer and attornies niche lies in the expensive CPC niches
The financial sensitivity of the topics makes the credit-related keywords such as credit repair, credit cards, and bad credit loans highly competitive. Users who are looking for credit-related solutions are more likely to take action, and this is what makes these keywords highly valuable for advertisers, costing up to an average CPC of $36.06.
With the rising trend of cryptocurrency, blockchain, and NFT-based content portals, the trading industry has become one of the most talked about highest CPM niches. Keywords like “crypto com Twitter” and “crypto com Reddit” have CPCs of $137.8 and $135.98 respectively, whereas the average CPC cost of this niche is $33.19.
Since COVID-19, the health and fitness niche has been in the trend, making it one of the niches with the highest CPC. Google itself reported that every day nearly 7% of searches are only related to this category. This is why the average CPC cost for treatment-related keywords is $37.8 and the cord blood industry has an average CPC of $27.8.
Real estate keywords are high-ticket keywords as they are likely to generate huge profits for the advertiser. With keywords like “buy my house” having a CPC of $111.07, this industry falls under the category of expensive CPC niches.
With the transition of businesses to digital platforms, the demand for digital services has also increased. This is why businesses look for digital marketing professionals online for their high-ticket projects as well. Due to the competitiveness, the advertisers have to pay up to $225 for marketing on keywords like “pay-per-click marketing agency”.
Here’s the list of the twenty most expensive CPC/PPC keywords, their search volume, and prices that are collected from online sources.
S.no.
Keyword
Average Search Volume
Have you ever thought about the reasons that make these keywords this much expensive? Well, it’s all a matter of demand.
The qualified leads that consultancy businesses, lawyers, attorneys, and health professionals generate from these keywords pay them up to thousands of dollars. So, the high bid for these keywords makes sense.
Furthermore, every competitor wants to grab high-ticket clients and with an influx of competitors, the fight to be at the top of the SERP can only be won by paying more money per click.
Another reason for the high prices of these keywords is that the leads generated by advertising on such keywords are ready-to-buy leads and there are high chances of conversion.
Here’s the list of the ten most expensive CPC keywords in India with their search volume and prices that are collected from online sources.
S. no.
CPC
Here’s the list of the 10 most expensive CPC keywords in Pakistan with their search volume and prices that are collected from online sources.
Here’s the list of the ten most expensive CPC keywords in Vietnam, their search volume, and prices that are collected from online sources.
It’s essential to remember that high CPCs often reflect the immense value of the leads generated. However, success hinges on strategic targeting, compelling ad copy, and a deep understanding of user intent. While it might be tempting to chase the highest-paying keywords, focusing on relevant terms with a balance of search volume and competition can also yield impressive results.
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